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Why social media is a notch higher than Google today

Gone are the days when Google leads and shapes the business world as social media takes over, at least for now. Digital technology has made people slaves of their mobile phones, tablets and all modern gadgets you can think of; and one of the main reasons is due to every social media platform available today.…

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Mobile digital marketing basic guide

In case you forgot, the digital world extends to mobile devices. You may have heard of “mobile marketing strategy” or are familiar with it, but not exactly know how important it is. To start off, the user experience of a mobile user is extremely different from that of a desktop user. And today, we have…

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The 3 most ignored social media tips for online marketers

Many businesses have turned to social media networks to boost their online presence. However, some brands just don’t get it. Effective connection with your target market means so much more than mere advertising and promotions. Here are 5 of the most ignored social media marketing tips.   One: Start answering questions. Do you simply go…

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How to avoid social media marketing obstacles

Social media marketing is part of digital marketing. It’s responsible for giving your brand the bridges it needs to establish a more penetrative connection between your content and your target market.  Here are a few important tips to achieve brand awareness, content reach, consumer engagement, or smart maintenance:   Outsource it “Social media expert” topped…

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What are 4 signs your social media marketing is working?

Search engine optimization (SEO) is not complete without social media marketing (SMM). This is where your target market stays connected most times of the day, and where your brand can be easily found. Today, we know that social media has become the norm and even an addiction. To illustrate, how often do you discover news…

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