Archive | Outbound Marketing RSS feed for this section

Uses of telemarketing

Telemarketing isn’t merely a standalone business operation. Its maximum potential can be tapped when seen and used as part of the whole marketing effort. In other words, it has more roles to fulfill than just being a tool for calling your customers, such as: Sales Outbound telemarketing is commonly used to either support or substitute…

Leave a comment Continue Reading →

7 Characteristics of a great telemarketer

Telemarketing has stood the test of time in being one of the most effective means of expanding your market. Usually, the people behind the phone are the forerunners of all these sales opportunities.  But what does it take to be a great telemarketer? Here are 7 characteristics. Effective communicator This is quite an obvious one,…

Leave a comment Continue Reading →

How to be a great telemarketer (Part I)

Telemarketing and sales is a direct marketing process of phone selling. It is carried out by telemarketers or sales representatives. Their job is to contact potential customers, propose a deal, and successfully make a sale. Focusing on a goal is essential to ensure a good outcome. When you achieve a specific target, you get to move on…

Leave a comment Continue Reading →

5 common telemarketing mistakes businesses should stop doing

Why do people acquire a passionate hatred for telemarketers? Many people view telemarketers as rude salespeople who interrupt their daily activities with the intent of selling a product they neither need nor want. A lot of telemarketers fail to comprehend this, resulting in flawed tactics. But how do you change your reputation from pest to guest? …

Leave a comment Continue Reading →

What is telemarketing?

Telemarketing is simply calling potential customers by telephone. With telemarketing services, customers feel valued. It’s either inbound or outbound. Both types aim to reach customers with a clear message and engage their interest in what is being offered. Also known as telesales, it’s usually done by telemarketers to market goods and services. Sometimes, it is…

Leave a comment Continue Reading →

What is outbound marketing?

Outbound Marketing is the promotion of a certain message such as a product or a service. The audience is the general populace, but usually feeds unexpected and immeasurable subsequent results. Typical strategies include print advertising, radio, television, trade shows, conferences and other lesser popular mass media outlets.

Leave a comment Continue Reading →